15 Up-and-Coming Etsy Shops From Across the USA

Photo by Olive + Thread

Slap on a sun hat, ignite the grill, and ready your sparklers: July 4th is here! And once your party plans are firmly in place, sit back and join us for a (virtual) road trip across the USA, popping in on 15 newly opened Etsy shops from sea to shining sea. After all, what better time could there be for celebrating the independent spirit of creative entrepreneurs right here in our own backyard?

Each stop on our itinerary reflects the eclectic array of goods and makers to be found in these fifty states. Want to meet a custom doll maker in Virginia? A Texas-by-way-of-Buenos-Aires silversmith? A pair of Portland creatives who specialize in sparkly detachable shoe fringe? We’ll visit all these folks and more. Whether you discover a new favorite Etsy shop just up the road or fall hard for the work of a maker miles away, you’re sure to find something—or someone—to admire among this collection of fresh finds and rising stars.

FRINGE

Portland, Oregon

Kick your kicks game up a notch with an original shoe accessory from Oregon-based FRINGE. Rebooting the preppy detail for a fashion-forward audience, the shop turns out mix-and-match leather fringe in 17 colors (including four glittery options), which attach to any lace-up shoe—yes, sneakers too!—for a pop of unexpected and totally personalized style.

Jos Ceramics

Santa Barbara, California

Durable stoneware ceramics for home and garden—vases, planters, pitchers, and mugs in timeless silhouettes—fill the California studio of Jos Ceramics, nestled between the mountains and the ocean in Mission Canyon. Need a vessel in a custom size or color? Jos can do that too.

By The River Collection

Newport Beach, California

Raised by a pair of tailors in coastal SoCal, Minh Khanh Nguyen knows a thing or two about garment construction and attention to detail—and it shows in her debut lineup of feminine, summery, and expertly draped dresses for her Newport Beach brand By the River Collection.

Olive + Thread

Salt Lake City, Utah

Explore the national parks of the American West with Olive + Thread’s embroideries. Each of owner Rachel Erickson’s hoops frames an iconic element of the rugged landscape of her home state of Utah: canyons, buttes, mesas, hoodoos, cliffs, spires, and arches.

Esther Editions

Denver, Colorado

Brightly patterned bibs, bloomers, and scarves made from natural fibers and non-toxic inks comprise the Esther Editions shop, located in Denver, Colorado. Owner Kim Morski considers her slow-fashion designs wearable works of art—which seems like a perfectly natural progression for this award-winning printmaker and fine artist.

Güe Jewelry

Houston, Texas

Silver is the star of Texas-based Güe Jewelry. Drawing inspiration from the shapes and textures used by modern artists such as Henri Matisse, Paul Klee, and Alexander Calder, Gabriela Vilaboa’s silver rings, necklaces, and earrings exude an understated elegance.

Owen Made Jewelry

Des Moines, Iowa

A spinoff of the jewelry business Clayton Owen runs with his father in downtown Des Moines, Iowa, Owen Made Jewelry offers rings custom-made from fine metals and color-saturated gemstones, combining digital design techniques with traditional production methods to achieve a slightly edgier vibe than you’ll see in the family’s original line.

KT Woodling Jewelry 

Minneapolis, Minnesota

Picture a playful sketchbook doodle come to life, and you’ve got KT Woodling Jewelry. Each cheery, oversized pair of earrings is made in Minnesota with sterling silver wires and polystyrene shapes in ice-cream-cone hues (which means they’re surprisingly lightweight to wear). Shopping for a fun-loving fashionista? Look no further.

Alex Clarke Woodworking

Madison, Wisconsin

Woodworker Alex Clarke brings out the natural beauty of local Wisconsin hardwoods in her collection of smooth handmade candle holders, hair combs, and decorative wall hangings inlaid with constellations. A one-woman operation, Alex attends to every part of the process herself: cutting, sanding, and finishing with food-safe linseed oil and beeswax.

Paperhugger Studio

Chicago, Illinois

Honor a milestone—be it a wedding, anniversary, or birthday—with custom papercut artwork or a state-shaped celebration map lovingly crafted from crisp white paper. Paperhugger Studio’s Yang Cuevo individually cuts every flower petal, leaf, and letter of her intricate pieces by hand with a precision cutting knife in her tiny home studio in Chicago.

Copper + Sage Collective

Grand Rapids, Michigan

The romantic faux floral arrangements by Copper + Sage Collective are designed to last a lifetime. Made in Michigan from lifelike silk and preserved flowers, these unwilting custom bouquets come wrapped in silk ribbons, ready for you to have and to hold.

Green Studio Blue

Lake Mary, Florida

Inspired by Florida’s lush nature, Nina Ramos makes textural paintings layered with thick, expressive paint strokes for her shop, Green Studio Blue. Her cheery canvases veritably radiate color.

Topknot Twirl

Lynchburg, Virginia

What started as a homespun family tradition of making mini-me cloth dolls for her two daughters’ birthdays has turned into a burgeoning business for Topknot Twirl’s owner, Lauren. Her Virginia-based company now sells custom dolls with a long list of made-to-order features, from skin tone and hair style to outfits and accessories—which make them adorable presents for all your littlest loved ones.

Zou Xou Shoes

New York, New York

Put your best foot forward with Zou Xou Shoes’ stylish mules and slip-ons. Owner Katherine Theobalds, who splits her time between New York City and Buenos Aires, designs footwear with an empowering mission: “to help other women feel like the best versions of themselves.” We’re feeling bolder already.

Klei Beauty

Brooklyn, New York

Reading the ingredients list for Brooklyn-based Klei Beauty’s all-natural skin care line is like reading a who’s-who list of beneficial botanicals (clary sage oil! coconut milk powder! calendula!). And, as plant-loving founder Valerie Smith notes in her shop’s About section, all products are tested only on her friends and family—never animals.

Explore more fresh shops

When Julie Schneider isn’t writing and editing, she’s carrying on her family’s pun tradition, making custom GIFs, or scheming in her cozy art studio. Keep up with her latest projects on Instagram.

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